Two weeks ago, we wrote an article on Google’s Search Engine Optimization Guide. Which is a document Google published on how to make your content easier to find for search engines. We sure found it very helpful. We found another interesting article describing something similar, it’s about 3 easy ways for improving your WordPress Blog search engine optimization.

#1) Get yourself an SEO plugin
All in One SEO seems to be a good one, but Headspace is mostly being recommended: “Headspace is a beast because it has a ton of great functionality and settings in it. It’s a bit of a one-stop-shop.” Here’s a video of how to get your setting right in the simplest way:

Once you get this done, Headspace will become a part of the blogging routine. One of the useful things Headspace enables is writing a title tag () that differs from the title of your post. This title tag is what most of the time ends up in the top bar of most browsers, and it’s what a lot of search engines read as the title of a particular page. This is very interesting, because the title of a post is a lot of the time not the most useful for a search engine.

#2) Don’t forget about your images
Of course, a lot of people use images in their blogposts to make them more attractive and reader-friendly. But it isn’t going to attract new people to your blog if the images aren’t SEO-friendly. Again, you need to make sure you fill in the Alt and Title tag of it. Generally speaking, it is the alt tag that search engines use to identify the subject matter of a photo. Leave it blank, and you’re robbing yourself of visitors.

Also, don’t forget the filename itself. “VC100043.jpg” doesn’t mean anything to anyone. The filename should contain keywords as well. The plugin SEO Friendly Images will automatically use the title of the post in the Alt tag of the image, but it’s to manually specify the tag for the image itself.

#3) Optimize SEO Slugs
Last, remember the SEO value of your slugs. A slug is the title of your post /coming-after-the-slash. These are most of the time generated automatically, but they can be manually overwritten. Make them as short and useful as possible, meaning you’ll remove all words like the, a, an, I, I’m, for, to, etc.

SEO Slugs is the plugin that automatically removes these words, but still remains enabling manual adaptation.

Source: Bloggingtips