Free preview: Business Model Generation Book October 9, 2009

A new and very interesting book called “Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers” was published last week. It was co-created by 470 strategy practitioners and should offer you “powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.” Sounds good, right? We sure think so. If you’re interested, you can get a free 72-page preview of the book right here. Or download the file as a .pdf.
In order to keep the price affordable, the book is being sold at the book’s website for the first few months before distributing it through Amazon.com.
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